How Adobe's retention and sales flow became a global reference
In 3 months of operation, BCR.CX beat historical retention and sales records — and the model was rolled out globally within Adobe.
Read the full caseLeading brands trusted BCR.CX with critical support, retention and sales operations. Each case below shows the full path: context, challenge, strategy, implementation and results.
Three operations, three different contexts — and the same method of diagnosis, architecture and continuous improvement.
In 3 months of operation, BCR.CX beat historical retention and sales records — and the model was rolled out globally within Adobe.
Read the full caseTruck drivers, dealers and internal sales teams in a single operation — targeting a 40x greater result and expansion into new countries.
Read the full caseBCR.CX took over Pandora's customer service during the Black Friday sales surge and unified voice, e-mail, chat, physical stores, telesales, Reclame Aqui, social media and internal departments into one experience.
Read the full caseHow Artificial Intelligence transformed Bauducco’s customer service in 2025.
Read the full caseHighway and rail customer service scaled with AI chatbots.
Read the full caseAfter-sales for FILA, New Balance and Umbro scaled with AI bots.
Read the full caseAHT reduction by centralizing context and systems on a single screen.
Read the full caseAI in omnichannel service, with group brands on a single Zendesk instance.
Read the full caseA successful Zendesk solution for Havaianas’s e-commerce.
Read the full caseService agility that reduced friction and strengthened trust in the brand.
Read the full caseThe HR operation redesigned from scratch with Zendesk.
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